pricinglessons
A pricing blog authored by IMD professor Stefan Michel
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Humor
12/05/2015
Change your flight plans, get a 30 Franc discount (yeah!)
11/02/2015
Creative Pricing
05/22/2014
Value-Based Pricing (better) vs Cost-Based Pricing (the norm)
05/13/2014
Pricing at its best [Humor]
12/06/2013
Pricing Manager's First Day
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