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Pricing Capabilities Survey

« #pricinglesson 1: You have a choice: Value-based pricing through cocreating, communicating and capturing more value. Or fighting the price war. Tertium non datur. #owp2013 | Main | #pricinglesson 3: The theory of relativity in pricing: You will be measured against your customers’ perceived next best alternative #pricinglesson CuPeNeBA: #owp2013 »

06/24/2013

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